How to calculate the number of broadband subscribers that can be achieved from the territory?

The figures below are correct if the penetration percentage does not exceed 25-30% of the total installed capacity. To calculate under other conditions adjustments need to be made based on the number of potential contacts. All the data below is correct in the presence of the system operation of each individual channel (department) and all …

Dirty methods in a competition for subscriber

Most frequently bad reviews about a competitor and good about oneself are not written by subscribers. As a rule, they appear on dealer sites (sometimes those sites belong to a competitor) and get into the top of search results for the query “connect the Internet to the address”. Often subscribers read reviews before changing providers. …

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Launch of IPTV service on the Internet provider network

In this article, we will help you understand the key issues of launching IPTV service on the Internet provider’s network. In order to launch an additional interactive television service based on IPTV technology on his network, the operator needs to make a decision about three things. All questions are important, but the central issue on …

Platform look at TV viewing

Content consumption has changed due to technological reasons. The content itself has become a service, available on any platform. To understand what content consumption is, one needs to get to know platforms that provide its consumption. Nowadays, there is a variety of platform solutions in the technology sphere related to the market. There are so …

How operators can sell services via a phone base

The first method. Additional sales on the operating base of subscribers This is the easiest way to increase profits, reduce churn and improve customer loyalty – in case that everything is done right. It is especially useful while selling Internet services to cable operators or for Internet service providers to sell IPTV. It is useful …