Cord-Cutting, or The Reason Why Cable TV Operators Are Doomed

Like any market, the market of television services tends to saturate. In our case, saturation occurs when every person is already someone’s subscriber. In this situation the inflow of subscribers for one is definitely an outflow for another (see Fig. 1). Watch my hands: Let’s move all service providers that have interactive services (IPTV / …

Platform look at TV viewing

Content consumption has changed due to technological reasons. The content itself has become a service, available on any platform. To understand what content consumption is, one needs to get to know platforms that provide its consumption. Nowadays, there is a variety of platform solutions in the technology sphere related to the market. There are so …